Rakesh Sidana, founder, MeriCAR joins GoMechanic as AVP to Scale Spare Parts Business across India


With immense expertise in Business Development, Marketing and Startups, Rakesh Sidana has gone a long and fruitful journey in being an amazing Entrepreneur, as he is today! Being the Founder & Ex-CEO of MeriCar (A unique first platform for 5000 car garages in India), he has proven that innovation and determination can help succeed any ventures. He is a Serial Entrepreneur who looks for innovative and disruptive business. He has currently  joined the Senior Management (Assistant Vice President) of GoMechanic.

GoMechanic is India’s leading Car Repair & Maintenance App which is helping streamline the disorganized automobile service centres in India. Amit Bhasin, Nitin Rana and Kushal Karwa, founded GoMechanic in 2016 with and aim to be a cost-effective and reliable solution in auto repairs and services. In August 2020, GoMechanic has on-boarded Rakesh Sidana to be a Key Part of its Core Management Team. His role as the Assistant Vice President will help in strengthening the position of GoMechanic in the India's aftermarket system.

Co-founder of GoMechanic, Kushal Karwa said ‘Rakesh Sidana was one of the first few entrepreneurs in the online automotive service industry post the dot com revolution in India. His understanding & experience of the industry is commendable. We are happy to have him on board.

GoMechanic is rapidly increasing its presence in the Indian ecosystem with spread to 21 cities currently. Being the most successful multi-brand car repair & maintenance app in India, the team of GoMechanic is fully prepared to bring the benefits to more cities. GoMechanic’s app is available on IoS and Android. Till date, GoMechanic has attracted investment from Sequoia Capital, Chiratae Ventures, Rohit Bansal, Kunal Bahl, Orios, Dhianu Das & Pawan Munjal (MD of Hero Motocorp).

"Rakesh Sidana has in-depth knowledge of how the automotive aftermarket industry functions in India. He has himself spent a considerable amount of time & effort in understanding consumer behaviour & industry gaps. Glad to make the team stronger with his added point of view" Says Co-founder of GoMechanic, Nitin Rana.
Rakesh Sidana

Rakesh Sidana has always valued Wisdom and Knowledge in every step of his life. His Leadership Qualities can be assessed directly with the success of MeriCar.com

Established in 2008, MeriCAR.com is a marketplace and aggregator for the ‘after sales automotive’ market in India. He has over 20 years of experience in identifying gaps & creating online solutions for consumer needs. He founded Mericar.com in 2008 which allowed car owners to book personalized car care experiences online. It attracted seed funding from MyFirstCheque & Rajan Anandan. MeriCar is backed by a large international automotive corporate to serve customers pan-India 24x7 for roadside assistance or emergency breakdowns.

With a passion to share knowledge, Rakesh Sidana organises FB Live, Podcast, YouTube Talk Show and Startup Events. He has authored Books for entrepreneurs like -

  • I want to fly, where are my wings (Motivational book for students, startups and entrepreneurs)
  • Where share is like Love (The study of behaviour of users on Facebook)
  • Startup Never Fails (eBook for entrepreneurs with Questions and Answers)

Rakesh Sidana will continue to being an Innovator, Serial Entrepreneur, Multi-talented and Visualizer.

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About Jeenal Jain

  • Bangalore, India
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