Reasons To Switch To Organic, Clean Beauty And Cruelty-Free Skincare

Today we see consumers making mindful choices about the things they purchase or invest in. The year 2020 witnessed conversations and discussions around what we consume and how it affects the environment and what’s sustainable and what’s not. Surprisingly, these conversations were not just restricted to food and clothing, but also took over the beauty and cosmetics industry. Thus the term ‘clean beauty’ took center stage!

What Is Clean Beauty?
Reality Of Conventional Personal Care Products
Clean Beauty Products Are Good For The Environment Too
Leads To Healthier Looking Skin
Avoid Animal Tested Products
FAQ's
Conclusion

What Is Clean Beauty?

We hear words like ‘natural’, ‘organic’, ‘paraben-free’ or ‘vegan’ when we come across a brand and its products; these terms go interchangeable with clean beauty. In simple words, clean beauty generally refers to skincare, makeup and personal care products that are formulated with natural, botanically-derived ingredients and formulated without toxic or questionable ingredients that can have a negative impact on our health and the environment.

Most of the products curated and created are said to have been sourced ethically and do not have side effects on your skin and the environment. According to me, It is all about using the original source in its natural form and using that to the best of its capacity! Clean beauty is a great way to indulge in a healthy and conscious personal care alternative.

Speaking of a healthy and conscious alternative, here’s why you must switch to organic, clean beauty products now:

Reality Of Conventional Personal Care Products

Earlier we didn’t bother reading the list of ingredients at the label of the product. Most ingredients within synthetic products can contain words like 'methylparaben' or 'SLS' or a seemingly endless stream of letters that form words impossible to pronounce. For many of us, assuming that these ingredients are safe simply because they’re on the shelves of our favorite store has been enough to lull us into a false sense of security for decades. But these harmful chemicals have a long term effect on our health and we must understand that we may be negatively impacting our health just by slathering on our favorite body lotion or spritzing our favorite perfume every day.

Clean Beauty Products Are Good For The Environment Too

The two main components that impact the environment are the product itself and product packaging. Product packaging includes several components that negatively impact the environment, namely plastic. A clean beauty approach focuses on sustainable packaging, recycling and using a supply chain that reduces carbon footprint. Beauty entrepreneurs and brands must therefore produce packaging that is sustainable and eco-friendly.

Leads To Healthier Looking Skin

Having a holistic approach in achieving healthy looking skin is a must. By just applying products to your skin or hair won’t help you reach your ideal skincare or haircare goal. A healthy lifestyle is the best beauty care! It is best to avoid harsh treatments and products on the skin. Products need to be genuine and manufacturers should ensure that the labels are not misleading and solve the common consumer’s concerns.

How Beauty Industry Is Using Personalization To Build Brand Relevance

In 2020, no longer does the beauty industry solely cater to the mass- market. Asconsumers increasingly seek out beauty solutions suited to their specific needs,there has never been a greater need for personalization in the category. Theconcept of personalization in beauty is far from saturation. …

StartupTalkyTanusha Verma

Avoid Animal Tested Products

Animal testing has been the ugly side of the beauty industry. Most harmful chemicals and ingredients were usually tested on animals before sold to consumers. Although the clean beauty movement has bought a huge change within the beauty industry as well as consumers buying behavior. Today we see emerging brands that are ‘vegan-certified’ and ‘cruelty-free’. This is the kind of change we’ve all been waiting for!

FAQ's

What is organic beauty?

If you're buying certified organic generally your products (food or the ingredients in your organic makeup, for example) come from a farming system that uses no manufactured herbicides or artificial fertilizers. No artificial or synthetic colors, preservatives, or chemicals (including parabens and sulphates.

Is organic skincare really better?

Many people believe passionately that natural, organic ingredients are better for the skin but the truth is this belief has no factual basis or scientific legitimacy. The surprising fact is that there are lots of natural, organic ingredients that are bad for the skin.

Does organic mean natural?

Organic foods are grown without artificial pesticides, fertilizers, or herbicides. Organic meat, eggs, and dairy products are obtained from animals that are fed natural feed and not given hormones or antibiotics. Natural foods are free of synthetic or artificial ingredients or additives.

How long does organic cream start working?

The changes in your skin will typically start showing between three weeks to two-month usage.

What is the difference between organic and natural products?

Organic foods are grown without artificial pesticides, fertilizers, or herbicides. Organic meat, eggs, and dairy products are obtained from animals that are fed natural feed and not given hormones or antibiotics. Natural foods are free of synthetic or artificial ingredients or additives.

Conclusion

Organic skin care is generally defined as skin care products which contain organically grown ingredients that are free from pesticides. Organic products are deemed to be more beneficial for the skin, as it is presumed there are little to no harsh chemical ingredients, and they are marketed thus. Switch over to organic products as they not only beneficial to your skin and health but also to the environment and animals that are tested on.