Cellecor Gadgets Introduces Pink Leave Policy for Women's Health and Wellbeing in the Workplace

Cellecor Gadgets Limited, one of India’s fastest-growing consumer electronics brands, has announced the launch of its “Pink Leave” policy, a progressive initiative aimed at supporting women’s health and wellbeing in the workplace and becoming one of the few companies in India to formally recognise menstrual health as a workplace priority.

The newly introduced policy grants one paid leave per month to all female employees during their menstrual cycle, reinforcing Cellecor’s commitment to building a workplace culture that is not only high-performance but also compassionate, inclusive, and gender-sensitive.

“At Cellecor, we believe that true productivity is rooted in physical and emotional wellbeing,” said Mr. Ravi Agrawal, Managing Director, Cellecor Gadgets Limited. “The Pink Leave policy is a reflection of our values-it acknowledges a very real physiological need with dignity, and reinforces our trust in our people. Supporting our women team members through thoughtful policies is an essential part of how we define leadership.”

This initiative applies across all verticals and locations of Cellecor Gadgets Limited and reflects the brand’s forward-thinking HR approach grounded in wellbeing, equity, and inclusion. In a country where conversations around menstrual health are still often avoided, Cellecor is taking a bold, human-centric stance.

The Pink Leave policy is more than a benefit- it is a statement: That employee wellbeing is integral to business success, and that women deserve supportive frameworks that acknowledge real challenges and create real solutions.

By being among the few companies in India to implement this kind of leave, Cellecor is not just changing its internal culture-it’s sending a message to the wider industry: Empathy is leadership. Women's empowerment is a policy. And inclusion is non-negotiable.

As a homegrown brand proudly aligned with the Make in India mission, Cellecor continues to drive innovation not only in technology but also in people practices that truly matter.

About Cellecor Gadgets Limited

Cellecor Gadgets Limited's journey in the electronics device business, and selling products in its own brand, including Smart TVs, Smart Gadgets, Wearables, Mobile Phones, Home and Kitchen Appliances, and more outsourced from various electronic assemblers and manufacturers, started in 2012 as M/s Unity Communications-its founder Mr. Ravi Agarwal’s proprietorship firm. The company is promoted and managed with an enduring sustainable business strategy, wherein the company aims to synergetic amalgamate business potential embedded in the ever-growing demand for electronic products with a modern business approach of sourcing, producing, and marketing with an objective to provide quality products at affordable prices.

Today, Cellecor Gadgets Ltd is a leading name in the consumer electronics industry, known for its innovative and cutting-edge technology. With a commitment to making happiness affordable, Cellecor offers a diverse range of products, including mobile phones, smart TVs, speakers, neckbands, TWS, soundbars, smartwatches, Washing Machines, and many more.

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