The New Stand-Alone App from Swiggy 'Snacc' for Food Delivery in 15 minutes

Nitin Konde, Varun Bhardwaj

Jan 10, 2025 — 3 min read

Swiggy Launches ‘Snacc’ for 15-Minute Food Delivery

Swiggy, a platform that delivers groceries and food, has released a new app called Snacc that allows users to order meals, snacks, and beverages in as little as 15 minutes. The debut coincides with a race among Indian food delivery apps to deliver hot beverages and biryani to consumers' doorsteps in less than ten to fifteen minutes.

Recently, Blinkit, Zomato's quick-commerce subsidiary, launched "Bistro," a platform that promises to deliver meals, snacks, and drinks in ten minutes. The debut took place barely one day after competitor Zepto announced the Zepto Cafe, their endeavour. In a few places, Zomato has started offering its own 15-minute food delivery service. Zomato's explore page now has a special "15-minute delivery" tab. The business hasn't, however, released an official statement. Quick-to-prepare, ready-to-eat meals from a few eateries within a two-kilometre radius are promised by the service.

Vibrant Features of Snacc

On January 7, Snacc, which has a bright fluorescent green background and dark blue writing, went online in a few areas of Bengaluru. The sources claim that Swiggy intends to expand the platform throughout the nation.

Chocolate cookies, Indian breakfast, coffee, tea, eggs, rolls and sandwiches, lunches, cold drinks, egg puffs, and cheese Maggie are among the foods offered at Snacc. Prior to that, Swiggy announced in December that it had expanded Bolt, its 10-minute meal delivery service, to more than 400 cities and towns nationwide. For the first time, fresh food from consumers' favourite restaurants is being delivered right to their door. According to Rohit Kapoor, CEO of Swiggy's Food Marketplace, fries are crispy straight out of the packaging, ice creams remain frozen, and idlis arrive warm and fluffy.

Offerings of Bolt

The Bolt offers a variety of well-liked food items that are ready to pack or take little preparation time, such as burgers, snacks, bakery goods, drinks, desserts, ice creams, and breakfast items. Local favourites like Gwalia Sweets in Ahmedabad, Shiraz and Kookie Jar in Kolkata, Karachi Bakery, and G Pulla Reddy Sweets in Hyderabad are available to customers on Bolt in addition to well-known domestic brands.

The app also offers food items from MM Mithaiwala in Mumbai, Bhartiya Jalpan and Anand Sweets in Bangalore, Sethi Ice Cream in Delhi, and Irani Cafe in Pune, etc. More than 10% of the orders placed by leading partners in Tier-2 cities, such as Varalakshmi Tiffins in Guntur, Akhshay Tiffins in Mangalore, and Baap of Rolls in Roorkee, already come through Bolt.

According to Swiggy's annual report on the nation's food ordering habits, the 10-minute Bolt meal delivery service set records for delivery times of up to three minutes for food items like burgers, cakes, and ice creams in places like Nashik, Hyderabad, Mumbai, and Delhi.

Magicpin’s magiNOW to Spice up the Competition

MagicNOW, a new 15-minute meal delivery service being piloted in major Indian cities and metros, was recently unveiled by magicpin, the country's third-largest food delivery app.

In order to preserve freshness and culinary integrity, magicNOW strives to deliver fast meals within a 1.5–2 km radius. Bengaluru, Hyderabad, Mumbai, Chennai, Delhi-NCR, and Pune would be the first cities to host it. Between November 14 and December 15, magicNOW successfully performed 75,000 deliveries from more than 1,000 local restaurants and a network of more than 2,000 food brands, such as Wendy's, Chaayos, and Faasos. According to Datum Intelligence's study, the fast commerce market is projected to grow from $6.1 billion in 2024 to $40 billion by 2030.