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How Government Rules Impact Influencer Marketing in India

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Influencer Marketing in India: Understanding the Impact of Government Rules for Enhanced Transparency and Consumer Trust

This article has been contributed by Ms. Sahiba Dhandhania, CEO, Confluencr. Influencer marketing has become one of the most popular advertising strategies lately and brands are reaching out to social media influencers to connect with their target audience. With that, a trend of audiences being constantly swamped with advertisements and

By Muskaan Kapoor
Innovating Healthcare: Govt Initiatives, Tech Trends, and Startup Insights in India's Transformation

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Innovating Healthcare: Government Initiatives, Tech Trends, and Startup Insights in India's Transformation

This article has been contributed by Greeshma Unnikrishnan, Co-founder and Chief Operating Officer, Medprime Technologies. Technology is driving the world in a direction that was unimaginable centuries ago. Today we live in an interconnected world, driving innovation, automation, and transformation. The field of healthcare is no exception with the health

By Muskaan Kapoor