digital-marketing

Vidya Varadarajan on Performance Marketing, Google Ads Strategy, and Digital Growth

startuptalkers

Vidya Varadarajan on Performance Marketing, Google Ads Strategy, and Digital Growth

Performance marketing today requires a balance of creativity, strategy, and data-driven decision-making. Vidya Varadarajan, Director – Digital at Jacob Creative, brings this blend through her journey from copywriting to managing high-impact digital campaigns and Google Ads strategies. In this interview with StartupTalky, she shares how storytelling shaped her marketing mindset, her

By Apoorva Bajj
Rahul Ranjan - Mrig Sight Media

news

Rahul Ranjan of Mrig Sight Media on Reframing Digital Trust, Scaling Signal-Driven Marketing, and Shaping the Future of India’s Content-First Advertising

StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. The digital marketing landscape in India is undergoing one of its most transformative phases yet. With consumers demanding

By Sanvi Barjatya