Aman Gupta Success Story: From boAt Co-Founder to Shark Tank India's Most Entertaining Shark

Sarika Anand Sarika Anand
Jan 5, 2023 6 min read
Aman Gupta Success Story: From boAt Co-Founder to Shark Tank India's Most Entertaining Shark

You aren't the only one if you have googled Aman Gupta's net worth on the internet after hearing about his remarkable marketing tactics. Even if you aren't a Shark Tank India fan, any casual TV or social media enthusiast knows that Aman Gupta of boAt knows how to build brands, due to the advertisements and memes that have been circulating all over the internet.

Famously called the most entertaining or filmy shark, while speaking about the process of naming the brand (on the Kapil Sharma Show), the co-founder of boAt, which now controls 48% of the market share in its industry, Aman Gupta shared that while there were many "music-friendly" names for the brand, they wanted to create an enduring image on the customers. As a result, they just chose the first word that sprang to mind from the second alphabet, 'B' (since A for Apple was already taken). This is how boAt was born.

Read this article further to learn about the journey of Aman Gupta, starting from his early life, his education, his current state, and much more.

Aman Gupta - Biography

Name Aman Gupta
Born 4th March 1982
Birthplace Delhi, India
Education Delhi University, Institute of Chartered Accountants of India, Indian School of Business, Kellogg Graduate School of Management
Position Co-Founder & CMO, boAt
Net Worth INR 700 Crore

Aman Gupta - Early Life and Education
Aman Gupta - Family
Aman Gupta - Career
Aman Gupta - boAt
Aman Gupta - Shark Tank India
Aman Gupta - Personal Life
Aman Gupta - Investments
Aman Gupta - Awards and Recognition

Aman Gupta - Early Life and Education

Aman Gupta is a Delhi native, just like his fellow Shark Tank India investors, Peyush Bansal and Ashneer Grover. He was born on March 4, 1982, in Delhi and completed his schooling at Delhi Public School (DPS) R.K. Puram in the Commerce stream in 1998.

After finishing his schooling at DPS, he enrolled in a B.Com course at Shaheed Bhagat Singh College, Delhi University in 1998. Aman's father advised him to become a Chartered Accountant throughout his graduation years, and therefore, he enrolled in the ICAI CA programme in 1999. During the process, he lost interest in CA. Despite this, he accomplished his CA in 2002, becoming one of India's youngest CAs.

Aman Gupta - Family

Aman was born to Jyoti Kochar Gupta and Neeraj Gupta. He has one brother, Anmol Gupta, and one sister, Neha Gupta. In the year 2008, he married Priya Dagar. They have two kids, namely, Adaa Gupta and Mia Gupta.

Aman Gupta - Career

After attaining his CA, he joined Citibank and worked as an Assistant Manager there till 2005. Aman, together with his father, established Advanced Telemedia Pvt Ltd in September 2005. He was the company's CEO and co-founder. When his firm struggled, his wife advised him to pursue an MBA. He got admitted to the Indian School of Business's MBA (Finance and Strategy) programme in 2010. As an exchange student, he earned an MBA (General Management and Marketing) from Kellogg Graduate School of Management. Following his MBA, he worked with KPMG as a Senior Management Consultant (2011-2012) and HARMAN International as Director - Sales (2012-2013).

In November 2013, Aman and Sameer Ashok Mehta established Imagine Marketing Services Private Limited. It is the brand boAt's parent corporation. Aman is the company's Co-Founder and Chief Marketing Officer. boAt has grown rapidly in popularity and is currently ranked among the top five wearable brands in India. Aman Gupta's persevering mentality and lessons learned from mistakes have helped him carve a position in the industry.

Aman Gupta - boAt

boAt Website
boAt Website

boAt is a millennial-focused company that sells consumer audio gadgets and wearables like headphones, headsets, smartwatches, speakers, and more. Within two years of its launch, boAt had generated INR 100 crores in sales. A charging cord and charger for iPhones were one of the first items offered by boAt. This Apple charger went on to become Amazon's best-selling item.

boAt became a leader in the music-earwear industry in 2019, and Aman Gupta was named Entrepreneur of the Year in the Consumer Durables category the following year. Currently, India is home to around 5000 boAt flagships. Another feather in the cap worth mentioning is that boAt items have been sold to over 20 million customers thus far.

Aman Gupta - Shark Tank India

Aman Gupta - The Most Entertaining Shark on Shark Tank India
Aman Gupta - The Most Entertaining Shark on Shark Tank India

Aman's abilities, strategy, and excellent execution have made him a well-known entrepreneur in India. His net worth is estimated to be around INR 700 crore (10,500 Crore, according to GQ India).

He is confident about India's entrepreneurial boom. As a result, the entrepreneur has been an active investor in several firms. He made investments in numerous of the companies highlighted on the show, Shark Tank India. Aman Gupta is also a part of season 2 of the show, airing January 2023.

Aman has made investments in the following companies:

  1. The Renal Project
  2. WickedGud
  3. Bummer
  4. Freecultr
  5. Skippi Ice Pops
  6. Shiprocket
  7. Anveshan
  8. AyuRythm
  9. 10Club
  10. Peeschute
  11. Beyond Water
  12. InACan
  13. Get-A-Whey
  14. Farda Clothing
  15. Ariro
  16. Raising Superstars
  17. Nuutjob
  18. Altor
  19. Revamp Moto
  20. Growfitter
  21. Chargeup
  22. Hammer
  23. Loka
  24. Bluepine Foods
  25. Beyond Snack
  26. EventBeep
  27. Meatyour
  28. The Yarn Bazaar
  29. COCOFIT
  30. Let’s Try Foods
  31. Find Your Kicks India
  32. Brainwired
  33. Namhya Foods
  34. Jain Shikanji

List of All the Startups Funded by Aman Gupta | Aman Gupta Investments
Aman Gupta is the co-founder of boAt and has invested in many startups in Shark Tank India. Here is the list of all the investments by Aman Gupta.

Aman Gupta - Personal Life

In an interview, Aman claimed that because there are so many CAs in his family, his father decided to make him one as well. He followed his father's advice and began his CA studies. In 2002, he earned his chartered accountant designation from the Institute of Charted Accountants of India.

He became bored with CA since he did not find it exciting. But he did not quit CA and was determined to finish it. He passed the CA exam promptly and was one of the youngest CAs in India at the time. He went to his father after finishing CA and requested permission to forgo the concept of continuing in the same race of being a CA.

Following that, Gupta got a job, and after working there for two years, he again became dissatisfied with his role and quit. He was considering launching a business after leaving his job. As a result, Aman and his father chose to establish their firm.

Despite multiple business failures, Aman Gupta persevered and finally founded a firm that is now the favoured option for the country's young. His audio electrical firm, boAt has quickly become a top global brand. The company has expanded at an astounding rate, now accounting for 48 percent of the market share in this industry.

Aman Gupta - Investments

Date Organization Name Round Amount
Aug 26, 2022 Floryo Seed Round $1.6M
Jun 8, 2022 10club Series A $30M
Jun 1, 2022 Revamp Moto Pre Seed Round $1M
Apr 3, 2022 MyCloudkitchen.IN Series A $300K
Mar 22, 2022 Growfitter Seed Round $1M
Mar 15, 2022 Licious Series F β‚Ή11.5B
Mar 1, 2022 Wyld Pre Seed Round β‚Ή26.4M
Feb 25, 2022 Licious Series F β‚Ή91.4M
Feb 22, 2022 Chargeup Seed Round β‚Ή190M
Feb 3, 2022 The Renal Project Seed Round -

Aman Gupta - Awards and Recognition

Year Awards
2019 Businessworld Young Entrepreneur Award
2019 Entrepreneur India Tech 25 Class
2020 Winner of Super 30 CMOs
2020 Entrepreneur of the Year Award
2020 He was on the list of 40 under 40 Achievers by Businessworld
2020 and 2021 His brand boAt became the World's Top 5 Wearable Brand
2021 He was on the list of ET 40 Under 40 - Top Young Leaders
2021 Lokmat Most Stylish Entrepreneur of the Year

FAQs

Who is Aman Gupta?

Aman Gupta is an Indian entreprenuer. He is the Co-founder and CMO of boAT, one of the leading startups in India's wearables market. Aman is also famous for being a shark on the show, Shark Tank India.

What is the net worth of Aman Gupta?

Aman Gupta's net worth is around β‚Ή700 crore (10,500 Crore, according to GQ India).

What is the revenue of boAt in 2022?

According to the most recent data, boAt generated INR 3000 crore in revenue in FY22, representing a 100% year-on-year increase.

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