List of Brands Endorsed by Kriti Sanon

Roshni Tamta Roshni Tamta
May 24, 2022 7 min read
List of Brands Endorsed by Kriti Sanon

Using celebrities as brand ambassadors have always been a great concept for any business. An ambassador's entire appearance is designed to capture customer attention, which is why companies are increasingly turning to celebrity brand ambassadors to sell their products. Incorporating a well-known celebrity into a brand enhances the chances of it getting recognised. Advertisers would benefit from using celebrities because they are well-known, and usually have a large following, so it's reasonable that they would use them to connect with the larger part of their target population.

"Heropanti" movie gave Kriti Sanon her first break in Bollywood, and since then she went on to become a well-known actress with a large following. Her large fan base and influence make Sanon an ideal brand ambassador, and many brands and advertisers can benefit from her popularity and influence. It could be a smart move to have Kriti Sanon endorse a brand because she will bring the brand to the attention of her enormous audience and fan base. Businesses would love to recruit her as the face of their brand because of her popularity.

Kriti has appeared in a number of commercials, some even before her big Bollywood debut. She used to be a model and has been in commercials for companies such as Amul, Samsung, and Himalaya. Kriti Sanon launched "The Tribe" on May 23, 2022, a fitness startup, which is the first startup that Kriti Sanon founded. Cofounded along with Anushka Nandani, Karan Sawhney, and Robin Behl, Kriti Sanon mentioned that "The Tribe" will launch its app next year.

The Tribe - A startup founded by Kriti Sanon
The Tribe - A startup founded by Kriti Sanon

The Tribe "believes in motivating you to become the best and the fittest version of yourself- Be it with in-studio, group/personal or virtual sessions", said its Cofounder and Bollywood actress Kriti Sanon. The Tribe currently offers virtual and β€˜in-studio’ products, which include training workshops and tailor-made nutrition plans.

Now that she is a well-known celebrity, she has signed deals with a large number of companies to be the face of their products. In this article, we will talk about all the advertisements she has done so far.

List of Brands endorsed by Kriti Sanon

Kriti Sanon Tv Commercials | Brands endorsed by Kriti Sanon

List of Brands endorsed by Kriti Sanon

Below is the list of brands that have been endorsed by Kriti Sanon:

Fossil

Kriti Sanon has been roped in by the American watches and accessories firm Fossil as its brand ambassador on September 13, 2021. Fossil is an upper-tier brand of watches and accessories that has been a rage in ecommerce websites and stores in India. While onboarding Kriti Sanon, Johnson Verghese, the Managing Director of Fossil Group, India, said, β€œKriti’s chic, vibrant fashion sense perfectly expresses her authenticity, aligning with Fossil’s brand ethos and commitment towards being true to oneself." Here's the Fossil advertisement where Kriti Sanon is featured along with her Bollywood costar Varun Dhawan, who is also famous for his brand endorsements.

Joy

Kriti Sanon Endorsed brand- Joy | Brand Ambassador of Joy
Kriti Sanon Endorsed brand- Joy | Brand Ambassador of Joy

In 2019, the leading skincare brand Joy hired Kriti Sanon as its brand ambassador with a launch of its Honey and Almond body lotion. Poulomi Roy, Chief Marketing Officer, RSH Global, elaborated on the product marketing, saying, "The Honey and Almond body lotion campaign is centred on the mother brand philosophy of JOY "Beautiful by nature." This campaign was one of the top viral campaigns that year, which was built around the idea that "consumers are evolving".

Cadbury Fuse

Cadbury Fuse- Kriti Sanon Endorsed brands
Cadbury Fuse- Kriti Sanon Endorsed brands

Kriti appeared in a Cadbury Fuse commercial as herself at the beginning of 2018. Kriti does an interview on a talk show in the commercial. Someone on set opens a bag of peanuts, chocolate, and caramel-filled Fuse, which she hears. She sheds all grace, tosses her shoes aside, and dashes to receive a taste of the candy. A Bhojpuri song is going on in the background.

Kriti Sanon endorsed brand- Cadbury Fuse

Parachute Advanced Jasmine

Parachute Jasmine- Kriti Sanon Endorsed brands
Parachute Jasmine- Kriti Sanon Endorsed brands

For almost four years, Kriti has been the ambassador of this product. On July 28, 2014, she revealed her partnership with Parachute on Twitter. Kriti had a great 2014. After Heropanti’s success, she bagged a lot of projects, and Parachute signed her as the face of its Jasmine line.

Boro Plus

Boro Plus Face Wash - Kriti Sanon Endorsed brands
Boro Plus Face Wash - Kriti Sanon Endorsed brands

Boro Plus produced a TV commercial featuring Kriti in the center in October 2017. Boro Plus is an antiseptic cream that is widely used in India and around the world. It is owned by Emami which is an Indian multinational conglomerate based in Kolkata, India.

Bata

Bata - Kriti Sanon Endorsed brands
Bata - Kriti Sanon Endorsed brands

The goal behind the ad was to expand on the surprise concept of the 2019 TVC, in which Kriti shows how style and comfort can unexpectedly coexist in the new Bata 9 to 9 line. Digital, internet, networking, influencers, retail, print, public, and Bata's CRM channels are among the campaign's components.

Magicbricks

Magicbricks - Kriti Sanon Endorsed brands
Magicbricks - Kriti Sanon Endorsed brands

In August 2019, online real estate company Magicbricks signed Bollywood celebrities Ayushmann Khurrana and Kriti Sanon as endorsers. Given the image they have in the common consciousness as a result of their individual bodies of work, Ayushmann and Kriti's enormous audience reach and mass appeal fit nicely with the advertising narrative.

Whirlpool

Whirlpool - Kriti Sanon Endorsed brands
Whirlpool - Kriti Sanon Endorsed brands

In March 2018, Kriti Sanon was seen in an ad film with Sushant Singh Rajput supporting Whirlpool air conditioners. Whirlpool is counted among one of the top 9 consumer durable companies in India 2022, which chose Kriti Sanon and Sushant Singh Rajput as its major endorsers because they have a large following of young people, and Whirlpool wanted to appeal to them.

Vivel

Vivel - Kriti Sanon Endorsed brands
Vivel - Kriti Sanon Endorsed brands

In March 2020, ITC's personal-care brand Vivel signed Kriti Sanon as its major promotional face. Vivel's soaps and body washes are advertised by Kriti. Vivel was also one of the first ads in which Kriti Sanon appeared when she first started her career.


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Himalaya Personal Care

Himalaya - Kriti Sanon Endorsed brands
Himalaya - Kriti Sanon Endorsed brands

When Kriti was not as popular as she is now, she performed a TV advertisement for Himalaya Herbals Oil Balancing Face Wash Gel. Kriti has been in a number of advertisements during her modelling career, and this was one of them.


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The Sanskrit word Ayu, which means β€˜Living’ and β€˜Veda’ means β€˜Knowledge,’ is Ayurveda. Ayurvedic brands in India have contributed a lot to the economy.

Amul Ice Cream

Way back, when Kriti was not as famous as now, she had appeared in a lot of commercials and one such commercial was for Amul Ice Cream back in 2011.

Kriti sanon endorsed brand- Amul Icecream

LG K10

Kriti performed an ad video for LG Mobile Phones variation – K10 in 2017. Kriti also expressed her excitement to be associated with LG through a tweet to her fans. This brought more attention to the product.

Titan

Titan Raga - Kriti Sanon Endorsed brands
Titan Raga - Kriti Sanon Endorsed brands

In 2017, Kriti posted on social media and also did an ad to advertise the Titan Raga watch line. Titan has launched a lot of new designs with Kriti as the face of the brand.

Boult Audio

Boult Audio is Indian audio and wearables brand founded by Varun Gupta. Where the most popular Indian wearables and audio brand Boat captured the highest (35.8%) market share of the Indian TWS market in Q3 2021, Boult Audio took the fifth spot for the first time ever, holding 5.3% shares of the same market. Kriti Sanon is recognised as the brand ambassador of this growing brand.


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Samsung Hero

Kriti was seen in an advertisement for Samsung Hero mobile phones alongside Amir Khan over eight years ago.

Conclusion

Kriti Sanon has made a name for herself and is a well-known actress with a long list of achievements. She has a major fan base filled with loyal followers and brands know how profitable it is to hire Kriti to endorse their products. She has done a lot of commercials and has always been a part of big brands’ adverts since her modeling days.

FAQs

Who is the brand ambassador of Joy?

Kriti Sanon is the brand ambassador of Joy.

What are the brands endorsed by Kriti Sanon?

List of brands endorsed by Kriti Sanon are:

  • Joy
  • Boult Audio
  • Fossil
  • Cadbury Fuse
  • Parachute Advanced Jasmine
  • Boro Plus
  • Bata
  • Magicbricks
  • Whirlpool
  • Vivel
  • Himalaya Personal Care
  • Amul Ice Cream
  • LG K10
  • Titan
  • Samsung Hero

Who is the brand ambassador of Whirlpool?

Kriti Sanon is the brand ambassador of Whirlpool.

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