How to Get Many Likes on Facebook | 10 Ways to Increase Your Likes on Facebook

With more than 2.93 billion users, Facebook offers a huge potential audience for any kind of business However, with more than 70 million active Facebook business pages on the network, there is also a lot of competition for getting likes. Facebook is the biggest social media platform and it has emerged as one of the best advertising platforms for both B2B and B2C businesses. It has over 1 billion active users every day. As an entrepreneur, this is a golden opportunity for you to market your product or services. Getting a big amount of likes on Facebook is not tough. It becomes a whole easier once you learn how to use this platform in the best way to attract potential clients and boost your business.

Getting more likes requires you to share truly likeable content and engage in ways that make your brand likeable. It's about getting more likes by working to create content that has real value for the audience. In this article, we will discuss the ways by which you can get more likes on Facebook.

Run Facebook Ads
Invite People to Like Your Page
Host a Giveaway
Post-Attention-Grabbing Content
Add a Facebook Likes Pop-Up
Try Out Facebook Live
Partner With an Influencer
Get Tagged by Other Facebook Pages
Use Automation Tools
Engage With Your Community

Run Facebook Ads

The key to Facebook’s advertising is targeting. Facebook has the best ad targeting of any site. This targeting allows you to get super specific about what audience your ad reaches.

Some of the ways you can target your ads on Facebook:

• Custom audiences – allows you to target existing customers or leads
• Location – allows you to target by location
• Gender – allows you to target by gender
• Interests – allows you to target by interest
• Behaviours – allows you to target past behaviour, such as someone visiting your website
• Connections – allows you to target people who already like your page, or who have connections that do

There are two types of Facebook ads that marketers can use:

• Sponsored Posts – Facebook Sponsored posts appear directly in the Facebook newsfeed. Users see the ads when they scroll.
• The Right-Hand Column Ad - The right-hand column ad appears in the right column of the Facebook feed. These ads are smaller, but they can’t be scrolled past like sponsored posts in the newsfeed. Marketers often use right-hand column ads for retargeting purposes.

Invite People to Like Your Page

Inviting personal friends to like your Facebook page is still a great way to start building your business. The first step toward inviting people to like your Facebook business page is to have a Facebook Business page. You need to create a business page on the platform. After creating the page, now you can invite people to like that page.

Steps on how to invite people to like your page are:

• Go to the Facebook page.
• Click on the dots at the top right of the page.
• Select the 'Invite Friends' option.
• Invite as many friends as you want to like your page.

Host a Giveaway

A Facebook giveaway is the easiest way to generate leads and grow your following on social media. A Facebook giveaway is one of the only remaining ways to generate leads on social media – the other being paid advertising. Consistent audience engagement and posting high-value content are important on social media.

Step-by-step on how to run a giveaway on Facebook for your business:

• Choose a prize
• Location – allows you to target by location.
• Gender – allows you to target by gender.
• Interests – allows you to target by interest.
• Behaviours – allows you to target past behaviour, such as someone visiting your website.
• Connections – allows you to target people who already like your page, or who have connections that do.

Post-Attention-Grabbing Content

Attention-grabbing content is imperative if you want to grow your business. It’s way harder than it seems. You have to think of what you want to talk about, to whom you are talking, and how it’s the best way to deliver your message. You will need a lot of time then good writers and editors also a content marketing strategy.

Some tips on how to write grabbing content:

• Create Great Headlines
• Hook them up
• Make your content solve a problem
• Make it scannable
• Understand why it’s important for your business and set goals
• Create a CTA (call-to-action)
• Edit and proofread on repeat

Add a Facebook Likes Pop-Up

If you want your content shared widely around the web, Facebook is the best place to get big results. One of the best ways to reach potential Facebook fans is on your website. After all, your website visitors have already interested in what you have to offer. There are plenty of options for Facebook popup plugins and other software. If you already have a website, then one of the best ways to reach Facebook users is by creating a ‘Like Us On Facebook’ button or pop-up.

Try Out Facebook Live

Facebook Live is a feature of the Facebook social network that uses the camera on a computer or mobile device to broadcast real-time video to Facebook. Live broadcasters can decide who on Facebook can see their video and use this content to engage their audience during the moments and events that are important to them.

• Tap the camera icon to the left of your search bar.
• Give Facebook access to your camera and microphone when prompted.
• Switch to ‘Live’ at the bottom of your camera screen.
• Choose your privacy and posting settings.
• Write a compelling description.
• Tag friends, choose your location or add an activity.
• Set your camera's orientation.
• Add lenses, filters, or writing and drawing to your video.
• Click the blue ‘Start Live Video’ button to start broadcasting.
• Interact with viewers and commenters.
• Click ‘Finish’ to end the broadcast.
• Post your reply and save the video to your camera roll.

Partner With an Influencer

Influencer marketing on Facebook starts with a brand identifying a Facebook user with a medium-to-large (and highly engaged) follower base that overlaps with the brand’s target audience. Once the brand and influencer have reached an agreement, the influencer will create a specified number of Facebook posts about the brand’s product. You’ll need to work with your influencers to tailor a campaign to your goals. The type of content an influencer produces should directly tie into your goals.

There are two ways you can find influencers on Facebook: manually searching your existing Facebook fan base or tapping into tools that will search the entire platform for you.

Get Tagged by Other Facebook Pages

Tagging is a great way to reach more people on Facebook. Getting tagged by bigger Facebook pages can help you get more Facebook followers.  Facebook might occasionally think that posts you’ve tagged another business in are considered 'branded content' even if they’re not. Collaborate with them and get your page tagged with their Facebook page.

Use Automation Tools

Facebook automation software is designed to automatically handle the tedious maintenance of your brand’s Facebook page more efficiently and effectively than even the best social media coordinator could. You’ll need to consider many factors the number of posts you need to schedule and the number of people who manage your social media accounts.

Some of the best Facebook Automation Tools are:

• WoopSocial
• Facebook’s Integrated Scheduler
• HootSuite
• Clincher
• SocialBu

Engage With Your Community

Your community is your audience on Facebook, so you have to keep them engaged with your content. Therefore, some of the tips and strategies that you can follow to engage with your community are:

• When you post any content focus on quality instead of  quantity
• Post when your fans are online
• Upload your videos onto Facebook
• Go live when you need to share some important information
• Asking questions is a good way to offer your followers a chance to share their thoughts.
• Boost your top-performing posts that are proven to engage your audience.
• Besides boosting your top posts, you can also recycle them
• Learn from other Facebook Pages and see what has been working for them
• Testing new types of content keep you at the edge of the latest trends
• Reply to all their comments

Conclusion

Facebook is one of the biggest and most popular social media platforms. Over 2.9 billion people use Facebook. Businesses have started adapting to the digital world and nowadays, to be visible, you have to be on social media plus Facebook is the perfect social media platform to be visible for your business. Likes define how you are able to engage your customers with your posts, so following the above tips, you'll be able to get many likes on Facebook.

FAQs

Is making a Facebook Page good for a business?

Facebook page can help a business a lot, as there is hardly anyone who doesn't use Facebook, it will help your business get visible in front of other people.

Who was the founder of Facebook?

Mark Zuckerberg is the founder of Facebook.

How many people use Facebook?

Over 2.9 billion people use Facebook and worldwide it is the most popular social media platform.