B2B stands for Business to Business and when there is a transaction of any product or service between two business firms it is said to be a B2B transaction. Payment in such a transaction might be in the form of money or any other kind. This means that it can be a transaction that is quite regular like buying a product or service using money as a means of payment or it can be in the form of barter exchange as well. In barter exchange, two firms can render their services or products to each other instead of paying money.
In the case of monetary transactions, the payment method is quite different from how consumers pay the firms. There is a good deal of difference between the payment method of B2C and B2B transactions. Generally, when there is a B2B transaction, orders are placed in bulk whereas, B2C transactions are rather made in smaller batches since they are for direct consumption. In B2C transactions, there is also the provision of discounts and offers which is usually not present in B2B transactions. Hence, the mode of payment also requires some special alterations when a business is paying a business.
Such transactions required a lot of effort in the earlier times but with the advent of payment startups, the entire process of transactions has become extremely convenient for businesses. These startups are designed to provide technological solutions for a secure and seamless payment experience for businesses. They make use of several apps and widgets that make financial transactions hassle-free at people's fingertips. Some of the popular startups that support B2B payments in India include BharatPe, EnKash, Airpay, Udaan, etc.
Top B2B Payment Startups in India
In today's time, B2B transactions have become more convenient and secure due to the presence of many payment startups. The following are some of the most popular B2B payment startups in India:
BharatPe is a B2B fintech company that focuses on helping small to mid-scale business owners accept payments through all the UPI applications using a single BharatPe QR code. The startup also offers loans to merchants. It was founded by Bhavik Koladiya, Ashneer Grover, and Shashvat Nakrani, in the year 2018 and is headquartered in New Delhi. BharatPe has recently partnered with NBFCs for a program called the “12% Club”. This program shall provide a chance to consumers to invest in BharatPe and earn interest up to 12% without the presence of any lock-in period. Also, consumers can borrow money at the interest rate of 12%.
It is a B2B payment management and financial assistance platform. This application enables a company to check their cash flow management, and invoices, and most importantly track payments to suppliers or from consumers. It also helps to connect vendors, corporates, and credit givers easily. The company was founded in the year 2016 by Hemant Vishnoi. In, 2020, SBM Bank, YAP, RuPay, and EnKash joined hands to launch the most full-scale business credit card ever, the SBM EnKash RuPay business card.
This is another popular B2B payment startup in India that helps retail and eCommerce companies to collect contact-less payments easily. Airpay was founded by Amit Kapoor, Kunal Jhunjhunwala, and Rohan Deshpande in the year 2012. The company has its headquarters in Mumbai. The payment platform renders services like net banking, digital payments, mobile POS, payment gateway, contactless payments, financial inclusion, open banking, and financial services.
Udaan is one of the largest B2B platforms for businesses in India. It was founded in the year 2016 by Vaibhav Gupta, Sujeet Kumar, and Amod Malviya. The startup has its headquarters in Bangalore. It operates in fields like staples, electronics, FMGC, lifestyle, home and kitchen, fruits and vegetables, pharma, and more. The platform helps farmers, small brands, and manufacturers to sell their products to retailers and customers with guaranteed safety and transparency. It helps make the buying and selling process easy with secure payments and smooth logistics.
The name of the startup is pretty evidently derived from the accounting term G-Invoicing. Ginvoicing is a company based in Ludhiana and was founded in the year 2017 by Tarun Jangra. It is a platform that allows you to manage your business easily and more effectively. The platform is meant to solve all your GST-related hassles. It helps collect online payments, accounting, inventory management, collating sales, marketing, purchase data, and more.
Another popular B2B payment startup in India is Benow. It was founded by Sudhakar Ram and Soorraj VS in the year 2016. Benow is a platform that specializes in payments and retail space. The startup was formed to promote digital payments and to empower small and medium-scale businesses, brands, and NGOs. It also enables users to get bundle products, EMI, credit points, and much more. The platform is highly focused on Buy Now Pay Later model.
Another popular name on the list of B2B payment startups in India is Bulk MRO. It is a global supply chain finance platform incorporated in the year 2015, in Mumbai by Gaurang Shah and Devang Shah. Bulk MRO is a trustworthy name in supplying industrial products and emergency goods. It is a B2B platform that helps government healthcare networks and corporations in their operations not only in India but around the globe.
It is a gaming platform founded in the year 2016 in Gurgaon by Akshat Rathee. Initially, NovaPlay was used to pay money for buying games. However, now it has also introduced B2B payment processing services.
Business to Business payments used to be a complex process but with the advancement of technology, many startups have emerged that have made it more convenient and secure. The above-mentioned are some of the most known B2B payment startups in India that are revolutionizing the way transactions used to be made earlier.
What is a B2B startup?
B2B startups are also known as enterprise startups. Such startups sell products or services to other businesses rather than or in addition to the individual consumers.
How do I receive a B2B payment?
The following are the ways to make and receive B2B payments:
- Credit cards
- ACH transfers
- Electronic fund transfers
- Online payment platforms
Which are some popular B2B payment startups in India?
Some of the most popular B2B payment startups in India are: