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Baskar Subramanian: Building Amagi Into a Global Cloud Media Unicorn
Discover the inspiring journey of Baskar Subramanian and his key achievements in building Amagi into a leading global media-tech company.
OTT, streaming platforms, Bollywood business, gaming companies, and sports entertainment.
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Discover the inspiring journey of Baskar Subramanian and his key achievements in building Amagi into a leading global media-tech company.
The online tech chat program TBPN, which regularly features CEOs from various industries and has a dedicated Silicon Valley audience, was acquired by OpenAI on 2 April. Technology Business Programming Network (TBPN), founded in 2024 by businessmen John Coogan and Jordi Hays, is said to be one of the most
Netflix will charge $1-$2 more per user. Says it’s investing more in video podcasts and live sports events. Fair or unfair?
A 20-year-old Kaley complained that social media ruined her mental health by getting her addicted to it. Parents and commentators were relieved after the landmark win.
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Ayushi Arora Gulyani, Founder of Media Corridors, shares insights on strategic communications, proactive storytelling, and founder-led narratives, along with lessons for women building their own PR and communications firms.
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Bollywood’s leading ladies are proving they are more than just entertainers. In 2026, many are transforming stardom into business empires, swapping the silver screen for the boardroom. These women are not merely endorsing products; they are creating brands, disrupting industries, and inspiring a new generation of female entrepreneurs. Their
Netflix has launched a biographical drama series, Hello Bachhon, on 6 March 2026, inspired by the real-life journey of Alakh Pandey, founder of India’s fast-growing edtech platform PhysicsWallah. The series premiered globally on Netflix and has already drawn attention from viewers, particularly in the business and education sectors. The
The Karnataka government has suggested a ban on social media use for minors under the age of sixteen in an effort to address the rising worries about children's digital addiction and excessive screen time. The chief minister of the state, Siddaramaiah, made the announcement when presenting the budget.
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The content calendar becomes organized through AI-powered planning, which transforms your disorganized content calendar into an understandable schedule. The system analyzes your audience behavior while monitoring industry trends to provide innovative content recommendations before your existing ideas reach their limit. The system provides information about the most suitable days and
After a fierce bidding war, Paramount Skydance defeated Netflix and announced on February 27 that it will purchase Warner Bros. Discovery. The merged firm will be valued at $110 billion. This deal finally puts an end to the five-month bidding war and establishes a new entertainment giant. This merger will
On the grounds that they stream explicit material, the MIB have banned five over-the-top (OTT) platforms: MoodXVIP, Koyal Playpro, Digi Movieplex, Feel, and Jugnu. According to official sources cited by various media reports, the five platforms were accused of hosting immoral information in contravention of obscenity rules. By virtue of
HubSpot, the global software company known for its customer relationship management (CRM) and marketing tools, has acquired Starter Story, a fast-growing media brand focused on entrepreneurship and founder stories. The deal was confirmed this week and marks HubSpot’s latest move into creator-driven media as part of its broader audience
Following Paramount/Skydance Corp's submission of revised parameters intended to revive a purchase deal, Warner Bros. Discovery is considering reopening negotiations with the rival studio. This might put Netflix back in a high-stakes battle for one of Hollywood's most valuable content portfolios. The board has been
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India has undergone radical changes over the past decade in terms of its digital landscape, and perhaps more pronounced in the gaming industry. From a niche hobby, it has blazed into a multi-billion dollar industry. By over 400 million gamers across India, the gaming market is projected to grow $5
Paramount adds an extra 25 cents per share per quarter for delays to make the deal attractive to Warner Bros Discovery shareholders...
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In India today, data is regulated, audited, questioned, and sometimes even weaponized. It's no longer something you simply back up and forget. Whether you're a fintech founder handling transaction logs, a hospital CIO storing patient histories, or a media CTO managing terabytes of raw footage, your
- Netflix wants to look convincing to WBD's shareholders and is offering to pay in all cash ($27.75 per share for $72 billion). - Paramount is threatening a proxy fight to replace WBD's board with loyalists. - WBD's CEO David Zaslav says that the vote on the deal will likely happen in the spring.
Subscriptions for the INR 1,789 crore Amagi Media Labs IPO are set to open tomorrow, January 13, 2026. IPO shares are currently trading at a premium of INR 37, or almost 10% more than the issue price of INR 361, on the grey market, an illegal market where shares
- It's the second time in less than a month that Warner Bros said "no" to Paramount. - Paramount's $108 billion deal is clearly risky due to excessive debt and no clear contractual protections. - Netflix now sounds paramount to Warner Bros, and could be it this time around.
- Warner Bros’ board is set to reject Paramount’s $108.4 billion offer. - Paramount’s deal has weakened after Affinity Partners exited the financing, reports say. - The board will likely recommit to Netflix's $72 billion.
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StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. In this edition of Recap’25, StartupTalky speaks with Surabhi Trivedi, Founder & CEO of Media Maniacs Group,
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StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. The digital marketing landscape in India is undergoing one of its most transformative phases yet. With consumers demanding
In a desperate attempt to outbid Netflix and establish a media powerhouse that would contest the streaming behemoth's hegemony, Paramount Skydance made a hostile bid of $108.4 billion for Warner Bros. Discovery on December 8. Netflix secured a $72 billion equity offer for Warner Bros. Discovery'
The data streaming pioneer Confluent, Inc., and IBM have announced that they have reached a final agreement whereby IBM would pay $31 per share, or an enterprise value of $11 billion, for all of Confluent's issued and outstanding common shares. Confluent is a top-tier open-source enterprise data streaming
According to reports, US President Donald Trump expressed worries on December 7th about possible antitrust "problems" in the streaming behemoth Netflix Inc.'s purchase of rival film studio Warner Bros. Discovery Inc. According to Bloomberg, he declared that he would personally intervene to verify the details and
The Indian startup ecosystem witnessed steady funding activity on 5th December 2025, led by early-stage investments across AI and edtech. Redapto, an autonomous-AI platform, raised $500K in a seed round steered by Y Combinator, while school-management startup Newron secured INR 40 crore in a significant pre-Series A round from Axis
According to various media reports, Netflix is in exclusive negotiations to purchase Warner Bros. Discovery's film and television studios as well as its streaming assets for $28 per share. Following initial acquisition proposals from Netflix, Paramount Skydance, and Comcast, the parent company of HBO, which has been considering
On 14 November evening, Disney and YouTube announced an agreement to lift the blackout that had been removing ABC, ESPN, and other channels from the YouTube TV streaming service. The deal puts an end to a dispute that started in late October when Disney removed shows from YouTube TV. The
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Jawed Habib is best known for snipping, styling, and making Bollywood stars look red-carpet ready for decades. Jawed Habib is one of India's most celebrated hairstylists, but nowadays he has been trending for all the wrong reasons. From viral workshop antics to multi-crore crypto fraud allegations, the man
Despite hit shows and good financial numbers, Netflix's investors are still worried. It's the eleventh time this month to see Netflix fall, and why is it happening?
Meta has rolled out major updates for its Ray-Ban Meta smart glasses in India, with Bollywood star Deepika Padukone now lending her AI-generated voice to the device. The move is part of Meta’s strategy to make its wearable technology more locally relevant and engaging. Deepika Padukone Joins Meta AI
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If the merger between Paramount and Warner Bros. actually comes through, and if TikTok somehow joins the mix, then Larry Ellison could end up commanding one of the most powerful media empires in modern history. For years, Larry Ellison was the wild child of Silicon Valley, the brash Oracle co-founder
India’s startup ecosystem witnessed significant developments on 9th October 2025, with funding across media, SaaS, wearables, healthtech, cybersecurity, mobility, and AI sectors. Key highlights include Rusk Media raising INR 103 crore in Series B, Reo.Dev securing $4 million in a seed round, Eternz expanding its wearable business, and
Bollywood actor, entrepreneur, and mentor Suniel Shetty reflected on India’s transformation over the decades in a recent LinkedIn post, emphasising how opportunities for young talent have dramatically expanded compared to the 70s and 80s. From Limited Opportunities to Wider Horizons In his recently shared LinkedIn post, Shetty noted, “India
Netflix's stock price crashed by 4.3% after his post on the platform 'X.' Here's why Elon Musk is telling the internet to cancel Netflix...
The use of Hollywood characters and scenes in Sora videos will now either be blocked or paid for. Disney opted out because...
In a landmark shift in India’s entertainment and wealth scene, Shah Rukh Khan has officially entered the billionaire club, becoming the richest actor ever recorded in the Hurun India Rich List 2025. Meanwhile, in the broader Indian context, Mukesh Ambani has reclaimed the top spot as the country’s
SAG-AFTRA union hit the road with strikes as the creator of AI actors announced an AI production studio and a new AI talent agency (Xicoia). Also hinting at a Hollywood project...
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This article has been contributed by Archisman Misra, Founder and CEO of StudioBackdrops.com. Visual Storytelling is the new point of attraction for content today. It is a method to engage and retain the audience for a longer time. It is the way of telling stories with images, videos, and
American sportswear brand Gant announces the appointment of Bollywood actor Shahid Kapoor as its Brand Ambassador in India. This milestone underscores Gant’s commitment to expanding its presence in one of the world’s fastest-growing fashion markets. The partnership debuts with the launch of Gant’s new campaign, “Button Up.
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Tanya Mittal, currently starring on Bigg Boss 19, and is stealing the limelight, making headlines. While her remarks on the show range from luxurious lifestyle claims to quirky personal narratives, she has kept social media buzzing. There’s another side to her story that deserves attention. Tanya is an entrepreneur,
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From disco lights beaming to Bollywood music, the midnight before the Big Billion Day sale was undeniably a party scene in the Walmart-owned Flipkart’s Bengaluru headquarters. Costume parties to Zumba classes galore, food supply, and everything humanly possible were provided by the company to keep up the spirits of
Turn words into videos, audios, and music in a matter of seconds with YouTube's new AI features that...
The acquisition comes a year after a series of robust sports technology and content additions to Minute Media’s portfolio, culminating with a 360-degree solution for rightsholders, leagues, teams, publishers, and marketers.
Round backed by public‑market veterans, corporates and Bollywood family offices; capital earmarked for leadership hires, AI‑driven tools and deeper presence across India.
On September 4, 2025, the K.P. Sharma Oli government banned up to 26 social media sites, including YouTube, Facebook, Instagram, and X (previously Twitter), claiming that they had not complied with Nepal's registration criteria by the deadline. The Ministry of Communications and Information Technology announced in a
The Bold Eye, India’s first brand exclusively dedicated to eye makeup, has been honoured as the Best Emerging Eye Makeup Brand in India 2025 at the prestigious Cluster of Achievers (COA) Delhi Awards. The accolade was presented by Bollywood actor Parineeti Chopra during a grand ceremony held at WelcomHotel
In present-day homes, the living room is more than just about a gathering space. It is said to be the heart of entertainment, a place where you enjoy your relaxation time as well as family bonding. And when we talk about the center of it all, there stands the TV
The dating app, co-founded by Karan Johar, Raghav Chaturvedi, and Ramya Chaturvedi, launched earlier this year to build safe and meaningful relationships amidst digital dating fatigue Elevn, a fresh entrant in India’s digital dating space, is making a statement with its bold approach to modern romance. Founded earlier this
By October of this year, Dream11 parent company Dream Sports' sports media startup FanCode plans to close its online sports retail store, FanCode Shop. According to a statement from FanCode, the startup chose to close its sports merchandise division in June and reallocate funds to its main content business.
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When Wednesday was released in November 2022, little did everybody know that this series was going to create a buzz. What started as a fun spin-off of The Addams Family quickly became a worldwide craze, influenced by TikTok, and set huge viewership records, ultimately setting the stage for a billion-dollar
The National Payments Corporation of India (NPCI)'s worldwide card payment network, RuPay, has established a one-year strategic alliance with BookMyShow, an entertainment company, to introduce the "Live Events Passport". What is the RuPay–BookMyShow Live Events Passport? For RuPay users throughout India, the programme seeks to
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Revolutionize your social media strategy with AI-driven text-to-carousel solutions, the next generation of tools that help transform simple concepts into sophisticated swipeable stories that grab attention. The new platforms use the latest language models along with design intelligence to automatically generate multi-slide carousels with a simple prompt, in which each
The government has been urged by the Cellular Operators Association of India (COAI) to establish a formal regulatory framework for over-the-top (OTT) communication platforms like Signal, Telegram, and WhatsApp. COAI claimed in a statement that these platforms are the "weakest link" in the nation's communication security,
According to reports, 25 over-the-top (OTT) platforms and websites—including ALTT, ULLU, Big Shots App, Desiflix, and Boomex—have been blocked by the Centre for allegedly containing pornographic, indecent, and vulgar content. OTT Crackdown: What Happened According to a Storyboard18 report, under the Information Technology Act of 2000 and the
From Ammunic Systems raising $1.1 million to advance India’s defence-tech capabilities to Yali Capital closing its INR 893 crore maiden fund to fuel deeptech innovation, the day saw notable movements across venture capital and strategic sectors. On the business front, Swiggy reshuffled its board post-IPO, the government cracked
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The Indian Independence Day is not just a day but an occasion to look back at the oppression that our country has witnessed, reminisce about the glorious battles of the past, pay tribute to the freedom fighters who led us to be independent, and celebrate the present! All of our
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AI headshot generators help users with the transformation of their normal images into reliable, professional-quality headshots that they can use for CVs, business profiles, and social media profile pictures. These systems check the various facial features along with the lighting and composition, and produce really interesting outputs. Most of them
Chai Bisket has raised $5 million in funding led by InfoEdge Ventures and General Catalyst to launch Chai Shots, a mobile-first short-form OTT platform. Angel investors like Rana Daggubati, Swiggy’s Sriharsha Majety & Nandan Reddy, and PhysicsWallah’s Alakh Pandey also joined the round.
Apple is negotiating to get the US rights to broadcast Formula 1 as the internet giant expands its live sports programming and builds on the success of its popular film based on the racing car series. Various media reports stated that when the broadcast deal opens up next year, the
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Shraddha Kapoor is not just a Bollywood star, but she’s also making her mark as one of India’s leading celebrity investors. Known for her smart choices and strong connection with today’s youth, Shraddha supports new-age brands that reflect her lifestyle and values. From beauty and wellness to
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Shraddha Kapoor, one of Bollywood’s most bankable stars, continues to captivate not just cinema lovers but also leading consumer brands. Known for her relatable charm and massive fan base, she appeals strongly to Gen Z and millennials. As a brand ambassador, Shraddha Kapoor brings credibility, freshness, and influence across
3.5% of Paramount Global's employees in the US will be let go, the company revealed. According to a media report, the information was distributed to staff members via an internal memo on 10 June. The company's efforts to address declining cable TV viewing as more
In a case involving deceptive YouTube videos suggesting that investors purchase shares of Sadhna Broadcast, markets regulator SEBI has banned Bollywood star Arshad Warsi, his wife Maria Goretti, and 57 other businesses from the securities markets for a period of one to five years. Warsi and his wife, Maria, were
Dream Sports, the parent company of fantasy gaming giant Dream11, is making headlines once again. The company has announced its plan to invest $50 million in two well-known sports content platforms, Cricbuzz and Willow TV. Both platforms are owned by Times Internet. This move comes as Dream Sports continues to
In a year filled with remarkable collaborations, one unlikely duo caught the internet's imagination and captured hearts across continents: Techburner, India’s charismatic gadget reviewer and DIY tech content creator, and Mark Rober, the American science YouTube sensation best known for his intricate builds and contagious enthusiasm for
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In an era where fame meets business, Bollywood celebrities are no longer just stars of the silver screen; they are now shining just as brightly in boardrooms and business expos. Gone are the days when celeb endorsements were the peak of brand involvement. Today’s A-listers are becoming co-founders, investors,
Some users used the occasion to voice their disapproval, while others rejoiced in the platform's success in India.
Funding round led by Play Ventures will help Eloelo expand into new markets & scale to a $60M revenue run rate by end of the year.
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Entrepreneurs, just like anyone else, also appreciate a relaxing evening. And what better way to unwind than by indulging in a night of binge-watching Netflix? But here's the exciting part: Even during your downtime, you can find inspiration and ignite your entrepreneurial spirit by watching the right movies
According to media reports, Indira IVF Hospital Ltd., which is funded by EQT, has temporarily cancelled its preparations for its IPO. The decision was taken due to a Bollywood movie about the life of its founder, Ajay Murdia. According to reports, the business, which had initially sought an IPO of
On March 26, Bharti Airtel declared that its Internet Protocol Television (IPTV) services would be available in India. With some plans, it offers users access to a vast collection of on-demand content from 29 OTT streaming apps, including Netflix, ZEE5, Apple TV+, Amazon Prime Video, and many more. In addition
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With the 17th season of the world's premier cricket league, "The Indian Premiere League," set to begin on March 22, 2024, cricket fever is in full swing in India. All around the world, cricket fans gather around their screens for almost 60 days to watch matches
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YouTube, the most popular and common video-sharing platform, has more than 2.7 billion active users a month as of 2024. It's not just a platform for individual users; rather, it is a multidimensional market filling in between viewers, content creators as well as advertisers. On the revenue-generating
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Amazon Prime is a subscription plan meant to make life easier for customers and to earn loyalty through the numerous benefits it has. One of which is shipping fast in just about any way possible, including the same day with Prime Now. This also brings a huge selection of other
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The music industry faced destruction during the early 2000s due to widespread piracy activities. The internet became a domain of illegal downloads, which caused artists to lose revenue as record labels searched desperately for solutions. Swedish tech entrepreneur Daniel Ek presented his revolutionary idea of a music streaming service that
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In 2016, Jio entered the telecom sector and wiped out its competition with cheap plans and massive infrastructure investments. Now, with the JioHotstar merger, Mukesh Ambani is trying to do the same but with OTT platforms. JioHotstar is becoming the ultimate entertainment OTT, especially with its varied viewing options. It
Top pharma companies must ensure reliable and trustworthy healthcare information. To do that, Rajasi Media is becoming the most dependable helping hand for top brands. New Delhi [India], February 24: In the ever-evolving and fast-paced digital world, people can have access to almost everything and anything, including misinformation. This has
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Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. When it comes to online mobile gaming, India is known for having the largest number of players, and the Indian gaming industry is growing every year. Globally, it is projected to reach over $126.
According to a media outlet, the Department of Telecommunications (DoT) has ordered all social media companies, including Meta, Instagram, Google, and X, to take down particular apps or content that help users commit violations of the Telecommunications Act of 2023. This warning comes after some social media influencers were reported
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The internet is ablaze, and for once, it’s not because of a viral dance trend or a celebrity breakup. The India’s Got Latent controversy involving Samay Raina and Ranveer Allahbadia has sparked a firestorm of debates, legal battles, and moral outrage. What started as a seemingly fun comedy
JioStar, the recently established joint venture between Viacom18 and Star India, has formally announced the debut of JioHotstar, a single streaming platform that combines JioCinema and Disney+ Hotstar, putting an end to months of suspense. By combining a sizable content collection from the two streaming behemoths under one roof, the
Major Indian media organisations have attempted to join a copyright case against OpenAI, the firm behind the well-known AI chatbot ChatGPT, but OpenAI is retaliating. A media report claims that the company has contended in a recent court filing that it is not required to sign into licensing agreements with
The Malpani Group brings America’s biggest entertainment Hub, Dave & Buster’s to India. Bangalore, Karnataka, 30th January 2025: Dave & Buster's, America’s premier entertainment and dining destination popular for its arcade games, social gaming, bowling, and immersive experiences, announces its highly anticipated entry into the
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So, you're looking to up the ante with your social media game? In 2024, AI tools for social media are changing the way we connect, create, and engage online. We've seen a surge in innovative solutions that are reshaping how businesses and individuals approach their social
Ola Electric, a manufacturer of two-wheeler electric vehicles (EVs), has received an administrative warning from the Securities and Exchange Board of India (SEBI) for breaking its rules. Ola Electric is facing charges for using social media to reveal important details about a planned shop network expansion before first alerting the
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The quote quoted above is probably my favorite. There is probably not a single day when any person is away from art. Art is so closely aligned with the reality that it is impossible to separate the two things. They are so much together that we cannot imagine these two
The acquisition of Argoid AI, a business that specialises in artificial intelligence-driven recommendation engines and programming automation for over-the-top (OTT) platforms, has been announced by Amagi, a Bengaluru-based supplier of cloud-based SaaS technology for broadcast and connected TV (CTV). It is anticipated that this action will improve Amagi's
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This article has been contributed by Chandra Mani, Founder, Useful Garbage Creations. The way we consume entertainment has changed forever, and Indian OTT platforms are riding the wave in style. With binge-worthy web series, global blockbusters and homegrown dramas that resonate across cultures, India’s streaming services are making their
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Most parents will rebuke their children for spending too much time on their computers, but what if they had the chance of owning the listed gaming company in India? That’s what Nitish Mittersain accomplished as a 17-year-old gamer. Nitish’s early years were nothing like other Indian families because
For protection against digital privacy, the Delhi high court has issued a "Dynamic+" John Doe order to ZEE Entertainment Enterprises Ltd. Without requiring repeated court approvals, this order will allow Zee to take action against websites that are unlawfully streaming its content, including films, TV series, and Zee
At the opening ceremony of the 55th International Film Festival of India (IFFI) in Goa on 21 November 2024, Chief Minister Dr. Pramod Sawant of Goa introduced "WAVES," the over-the-top platform of Prasar Bharati, the country's public broadcaster. Several dignitaries attended the event, including Secretary I&
Ranveer Singh, a well-known Bollywood actor, has stepped outside of the movie business by establishing SuperYou, a line of protein foods and supplements that he co-founded with Nikunj Biyani. With 10 grammes of protein, 3 grammes of fibre, and no added sugar, the snack combines taste and nutrition. The pair
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This article has been contributed by Sreyashi Das, Senior Data Engineer, Netflix. Have you ever witnessed failed attempts at democratizing analytics? There is a relatively universal pattern where data visualization experts and data analysts must manually transform, apply filter clauses, and connect data across business domains before it is ready
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Reaching the right target audience on social media is crucial for any business looking to grow and engage with potential customers. Social media platforms provide powerful tools for connecting with people interested in your brand or services. However, knowing the right strategies and avoiding common mistakes is essential to succeed.
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We have lived in times when going out to eat meant the celebration of special occasions. Then came a period when visiting a restaurant became almost a weekend thing & now, we live in a ‘Netflix & chill’ era where we prefer food reaching us to going out to eat.
Due to a growing number of subscribers and a more robust selection of local content, Netflix's India division saw a notable increase in net profit and revenue for the fiscal year that ended on March 31, 2024 (FY24). According to the company's most recent filing with
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This article has been contributed by Manasvita Subramanian, Chief of Digital Marketing at Spicetree Design Agency. With the Diwali season sparking consumer excitement, it’s an ideal time for direct-to-consumer (D2C) brands to ramp up social media efforts. Many brands have achieved impressive results by connecting emotionally with their audience,
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This article has been contributed by Ankit Aneja, Vice President, Herbal Chakra Pvt. Ltd. As Diwali is around the corner, D2C brands have a prime opportunity to use social media to engage consumers, sell more, and create lasting relationships. Digital platforms become an integral part of modern marketing, making it
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Ashish Hemrajani is an Indian Entrepreneur who founded India's number 1 online ticket-booking platform BookMyShow for concerts, movies, plays, sports, and live events. He is the founder and Chief Executive officer (CEO) of BookMyShow. In 1999, he launched Bigtree Entertainment, the parent company that owns the online ticket-booking