🛠️Tools
First things first. You gotta step up in this arena where attention is scarce and largely scattered. We exist in times, where marketers are constantly searching for innovative ways to stay ahead of the competition. Artificial Intelligence has emerged as a game-changer in the marketing industry, providing marketers with powerful
🔍Insights
India's mega unicorn, Bengaluru-based Flipkart, is about to list in the US market. Sachin Bansal and Binny Bansal, the founders of Flipkart, are former IIT Delhi graduates. They quit their lucrative positions at Amazon to pursue their startup dreams. As a result, in October 2007, Flipkart started its
swiggy
A restaurant's success in today's highly competitive meal delivery market depends on its ability to stand apart. To help its restaurant partners increase their visibility and client interaction, Swiggy, India's leading on-demand convenience platform, has introduced a range of off-app marketing tools. Helping restaurants
🔍Insights
Nike, Inc. is an American multinational business that designs, develops, manufactures, markets, and sells footwear, apparel, equipment, accessories, and services on a global scale. Nike is a major player in the athletic world. The company pulled in revenue of over US$51.6 billion in its 2023 fiscal year and
🔍Insights
Acko is a digital-first, direct-to-consumer insurance company founded in 2016 by Varun Dua, Chief Executive Officer. Acko operates technology and services platforms focusing on delivering exceptional customer experiences. The company is driven by its unwavering commitment to creating superior value propositions for customers and enhancing engagement. In September 2017, Acko
đź“– Learning
The automotive industry is one of the world's largest and most complex industries, responsible for producing a vast array of transportation solutions that meet the diverse needs of consumers and businesses. This industry encompasses a wide range of activities, including vehicle design, manufacturing, distribution, sales, and maintenance, all
Collections 🗒️
Festive seasons are always the best time to promote your products. There is a huge potential to increase the sale of your products and services by reaching new customers on such occasions. Holi is defined as the festival of colours, which signifies the end of winter and the start of
đź“– Learning
This article has been contributed by Neetu Singh, CEO and MD, Sutatva Wellness Ayurveda. Valentine’s Day, the celebration of love and affection, presents a prime opportunity for brands to connect with their audience in meaningful ways. In the digital age, social media marketing emerges as a powerful tool to
🔍Insights
"Make your customers feel loved and appreciated this Valentine's Day with special offers, promotions and a heartfelt messages." Valentine's Day is a day of love and affection when the air is filled with the lovely fragrance of roses and the sound of love songs
đź“– Learning
The number of netizens accessing the internet has increased with the arrival of JIO in India as it offers low-cost data plans and cheaper smartphones, which let them surf the world easily. Due to this, more people are found to be active online. Taking an edge over this, various companies
🔍Insights
Unless you are living under a rock, you might have heard about the company name Mamaearth. Not only this, you must have heard about the marketing strategy of Mamaearth when you have been in marketing for a while. And it is a brand that is well-known among its customers. We
🔍Insights
“Foodiebay” or “Zomato” as we now call it, was a startup founded in Delhi, now headquartered in Gurgaon, in July 2008. A website, Foodiebay.com, which initially started as a food review website containing the menus from popular restaurants nearby and gradually turned into the best food delivery service in